It is not every day that the story of a boy who leaves school ends happily with fame and fortune, but the life of Rob Dyrdek is one of the few exceptions in the story. Even though Rob Dyrdek dropped out of high school, he has acquired more than $50 million in net assets, most of which comes from his career as a skateboarder.
Rob Dyrdek is an inspiration to his fans and followers of skateboarding, and many wonder how he has turned his passion into a source of enormous wealth, especially considering that the sport is not considered one of the most lucrative in the world. Well, in this article we have answered these questions, and you will read all about it below.
How Rob Dyrdek achieved his net worth
At the age of 11, Rob Dyrdek rode his first skateboard, a gift he received from professional skateboarder Neil Blender. When he was 12 years old, all he thought about was skateboarding, including how many tricks he wanted to do and how he wanted to do them. So it was no surprise that even before his 13th birthday, Rob Dyrdek had already achieved a significant increase in his wealth by securing sponsorship money from corporate brands.
His path from teenager dreaming in his classroom to an international skateboarding star with $50 million in net assets has taken him through sponsorship, entrepreneurial ventures, acting and reality TV personality.
Without the slightest doubt, the most significant contribution to Rob Dyrdek’s fortune is the wealth of sponsors he has received during his career as a professional skateboarder. At the age of 12, Rob signed his first sponsorship contract with the same company that sponsored Neil Blender.
Over the years Rob Dyrdek added others such as Silver Trucks, EA Skate, Monster Energy and DC Shoes (formerly Droors Clothing). From 1995 to January 2016 he worked for DC Shoes. Among Rob’s sponsors was Alien Workshop, a skateboard company.
Another important contribution to Rob Dyrdek’s enormous fortune is his entrepreneurial ventures. He started his life as a teenager as an entrepreneur and at the age of 18, he founded his first company, a skateboard parts sales company, Onion Trucks.
The company was not an overall success, but it became his entry into the business world, which helped him make a fortune of $50 million. He invested in Alien Workshop, the company that once sponsored him. He also founded a skateboard league, Street League Skateboarding.
He founded the league in 2010, and it has grown stronger and stronger since its inception, with a major broadcasting contract with Fox Sports 1 and the league winner going home with more than $2 million in prize money.
Other entrepreneurial ventures of Rob Dyrdek include his production company Superjacket Productions, through which he has produced programs such as Ridiculousness, The Dude Perfect Show, Crashletes and several others.
He is also co-founder of Black Feather Whiskey, Ultracast and investor in the UFC and Beach Whiskey. Rob Dyrdek holds the majority of his shares under his holding company Dyrdek Machine.
Film and television
In addition to his entrepreneurial ventures and the income he has generated through sponsorship money during his professional career, Rob Dyrdek has also gained his fortune from his long career as a TV personality. He has worked as an actor and as a reality TV personality.
His first foray into television was in 2006 when he appeared on the show Rob & Big. He starred in a total of 21 episodes on the show between 2006 and 2008 and earned $60,000 per episode. After the end of the show, he started another reality show, Rob Dyrdek’s Fantasy Factory, which ran between 2009 and 2015 and earned $100,000 per episode in a total of 66 episode appearances.
He appeared in other programs such as Amazingness and Ridiculousness, both produced by his production company Superjacket Productions.
As an actor, Rob Dyrdek earned his fortune by appearing in more than eight films and TV shows. Some of the credits to his name include Righteous Kill, his debut movie in which he played a character named Rambo, the movie Street Dreams and the TV show Rob Dyrdek’s Wild Grinders. In the latter, he appeared in 55 episodes between 2012 and 2015.
Other media work that has made Rob Dyrdek money and contributed to his fortune, including appearances in video games and licensing. He was featured in the video game series Skate.