It is perhaps quite impossible to talk about modern tennis without the name Roger Federer appearing in conversation. The Swiss tennis player is regarded in many corners as the greatest tennis player of all time. This belief is reflected not only in his cup cabinet and his playing style, but also in his finances. Roger Federer has net assets of 450 million dollars, which puts him at the top of the wealth rankings not only among tennis players but also among athletes.
As an admirer of the talented and top-class tennis player, we looked at exactly how he came to a net worth of $450 million. Take a look at the chart below.
How Roger Federer achieved his net worth
Roger Federer has been a professional player since 1998, the rest is, as they say, history. He has played more than 1,500 professional matches and won more than 1,200 of them, winning more than 100 trophies, a trophy slingshot that catapulted him to second place in the Open Era. Of course, these victories have earned him a worldwide reputation as a talented tennis player, which in turn has made him an attraction for millions of fans.
As a result, Roger Federer has been able to build his fortune through millions of prize money and sponsorship contracts, which we will discuss in detail below.
The prize money
Since Roger Federer turned pro in 1998, he has won more than $100 million in prize money, exactly $126,840,700 in prize money, just behind Novak Djokovic, who leads the field with $135 million.
The Swiss tennis player, the son of a Swiss father and a South African mother, won his first significant prize money in 2003. The victory, over Wimbledon, a Grand Slam tournament, came five years after he made his mark. He received 714,460 dollars in prize money for his victory. In his first year as a professional, Roger Federer earned a total of 28,000 dollars in prize money.
Roger Federer’s $126 million prize money, which represents less than 30% of his net assets, comes from more than 100 titles. Titles include 20 Grand Slam titles (including the famous Wimbledon, which he won eight times), 28 ATP Masters tournaments, 23 ATP Tour 500 and 25 ATP Tour 250 titles.
While his prize money earnings are undoubtedly impressive and show how much he has won as a tennis player, Roger Federer has achieved a more substantial part of his fortune through sponsorship and sponsorship contracts.
Endorsement and sponsorship deals
It’s one thing to be a highly talented player with multiple trophies, but having the personality and charisma to be an attractive face for international brands is another skill that doesn’t always lie in the skills of brilliant players. But, that was something Federer possessed even before he became the modern face of tennis.
Shortly after his first Grand Slam title in 2003, he signed his first sponsorship contract with watchmaker Maurice Lacroix. In the meantime, he has moved from Maurice Lacroix to Rolex, which pays him several million dollars a year to be the face of the international watch brand.
Throughout his career, Roger Federer has supported several brands, including Mercedes Benz, Credit Suisse, NetJets, Barilla, Wilson, Lindt Gillette, Nike, and Uniqlo.
In 2008, he signed a 10-year sponsorship agreement with Nike worth $120 million, which was not renewed after the agreement expired but was renewed with the Japanese clothing brand Uniqlo. His contract with Uniqlo is worth $300 million over ten years.
His contract with Mercedes Benz, with whom he began a partnership in 2008, is estimated to be worth $5 million per year. He is also an ambassador for the high-end champagne brand Moet & Chandon.
Roger Federer’s rise to the top of the tennis world is accompanied by a steady increase in his wealth, which regularly places him in the top league of sports earners in the world. In the fiscal year 2018-2019 alone, he earned 93.4 million dollars, with 86 million dollars coming from sponsorship and sponsorship contracts.
With net assets of $450 million, Roger Federer enjoys his wealth by spending on clothing, a car collection, luxury watches, and homes. He has an ultra-modern villa built on the shores of Lake Zurich and a penthouse in Le Reve Tower in Dubai, where he regularly goes to train. He also has a foundation, the Roger Federer Foundation, which has spent more than 40 million dollars on educational programs in Africa and his native Switzerland.